The foundations of lean engineering
Learn the techniques of lean product design in 7 weeks, with the authors of Build to Sell.
- You need to train dozens of people in modern product design and development practices but without slowing the business down?
- You’re stuck in outdated product cycles, and your teams need a fresh, lean approach to move forward?
- You have a promising product, but you're still struggling to find the right market fit?
- Your product has found its market, but you're unsure how to evolve and scale it?
- Your flagship product has taken off, but the market is stagnating, and you're looking for the right direction to reignite your growth?
If any of these challenges resonate with you, it's time to explore new approaches to find your next phase of growth before it's too late.
Imagine for a moment…
Imagine a training program designed to tackle these challenges head-on. A space where you'll learn to effectively validate new concepts and make better product bets to drive your growth. We'll give you the keys to adapting and evolving your offerings in sync with market changes. We'll show you how to energize teamwork within your organization to build memorable products. And finally, we'll equip you with the tools to master your market and uncover your next winning product concept.
In practice, you will apply, with our guidance, the tools and principles of Lean Engineering, the very same ones that have inspired the best: Toyota, Amazon, Pixar, Nike, Qonto, Aramis, Sodebo, Theodo…
Imagine: no more doubts, no more hesitation. Just clarity and confidence to make better decisions and bring your team, leadership, and board along with you.
What makes this bootcamp different from other training programs?
This program is the result of years of practice, study, and mentoring with experienced entrepreneurs and leaders. Over the past five years, we've consolidated our learnings and lean engineering practices into a book: Build to Sell.
In our bootcamp, there are no generic formulas, only proven principles and a concrete approach to redefine your product strategy and regain control of your company’s growth. Join us—alone or with your teams—to put these practices to work.
- Length: 18 hours of self-paced study and guided practice + 2 hours of personalized coaching + 2 hours of final obeya workshop, over 7 weeks
- Format: Online
- Language: English
- Participants: Individual or as a group
Let's talk about your needs.
Or, use the following form:
-
Skills you will acquire
- - Make the right product bets to maximize impact by starting from the "real" field.
- - Trigger an innovation boost within your teams.
- - Open up new revenue and profit sources for your company.
- - Create a strong product-led organization.
-
Tools you will practice
- The client gemba where you'll discover how to overcome your own biases and data biases
- The product concept to clarify emotion and rally around a highly competitive product
- The client radar to position a current or future product against the competition and orient future developments
- Critical performances to guide design by the performance to be achieved for the customer and not by an endless list of features
- The product architecture to map how customer preferences link to key performances and technologies—helping teams align on what to preserve, improve, or evolve
- Target costing to integrate costs from the design stage and make choices that maximize value
- Obeya to create the conditions for fast problem solving, learning, and intensive collaboration.
-
Is this bootcamp for you?
Built on the lean engineering principles from Build to Sell, this bootcamp is for tech and product leaders, product managers and owners, entrepreneurs and CEOs — anyone who wants to build irresistible products, grow a product-led organization, and strengthen cross-functional collaboration.
-
Self-paced learning
Learn at your own pace with our self-study materials, available online and offline 24/7.
-
Practical exercises on your own product
Apply the techniques you learn directly to your own product, service, or business.
-
Expert guidance
Self-study doesn't mean you're on your own. You will get feedback and guidance from one of our dedicated trainers.
-
Community
Join a community of product leaders and practitioners working through the same challenges.
Explore the program
-
This opening module sets the stage for the entire bootcamp. Participants are introduced to the foundations of Lean Product Engineering and to the core idea behind the program: building successful products requires learning deeply from customers, designing for coherence, and making smarter decisions across product, design, engineering, and business.
-
Great products begin with a better understanding of customers in their real context. Participants learn how to explore the customer gemba to perceive what is often missed in interviews, analytics, or internal discussions. They will learn how to observe more sharply, challenge their assumptions, and uncover the insights that help prevent unpleasant surprises once the product reaches customers' hands.
-
This module goes beyond superficial needs and feature requests to uncover what truly drives customer choice: stable client preferences. Participants learn how to identify these preferences, use the Client Radar Chart to make them visible, and focus their product efforts on what truly matters. This helps teams escape feature frenzy and build a more coherent, value-driven product strategy.
-
Products become memorable when they create an emotional response and resolve a difficult trade-off that customers deeply care about. Participants learn how to identify the hard trade-off their product must resolve better than anyone else, and how to connect this resolution to a strong emotional payoff. They will also learn how to use a storyboard to bring a product concept to life and align teams around a compelling vision.
-
Instead of starting with features, this module starts with critical performances. Participants learn how to translate customer preferences into measurable product expectations that guide design and engineering decisions. Rather than debating vague ideas or overloaded roadmaps, they learn to focus on the few performances that truly drive customer value and adoption.
-
This module introduces cost as a product design characteristic, not simply a budgeting concern. Participants learn how hidden costs are generated along the product value flow through poor design choices, operational irritants, and unresolved problems. Using Target Costing principles, they learn how to design for profitability earlier, make hidden costs visible, and improve product economics without damaging value.
-
Teams often design architecture backwards, starting with technologies then trying to fit them to customer problems. In this module, participants learn how to reverse that logic and design from the outside in: starting from customer preferences and critical performances. They will connect value expectations, performance requirements, and technology choices into a coherent product system, using set-based design principles.
-
Building great products requires a leadership system that connects product vision, engineering, and business decisions. Participants discover how Obeya helps product leaders create coherence across teams and functions. They will learn how to design and lead an Obeya, use it as a true decision and learning system, and why it often fails when misunderstood as a reporting room or a meeting ritual.
They took our courses
“I've been grateful to have a chance to study the "foundations of lean engineering" bootcamp with Sandrine Olivencia. I'd highly recommend this thoughtful yet deceptively simple approach to designing and evolving products.”
“This learning program allowed my teams to better make the direct link between design and impact on the business”
“Taktique helped us boost our customer NPS and conversion rate in less than a year by placing people at the heart of the transformation.”
“The group sessions were super cool and interesting. The questions from other members were a real plus for advancing our project. Really great!”
“Lean Engineering, more than just a method, is a mindset that has transformed the way we create value at the Digital Factory, thanks to the inspiring guidance of my coach Sandrine.”
“This course allowed me to master the art of the Concept Paper, a unique tool to understand my users' real problems and how to best solve them.”
“Do you really want to start thinking like the CEO of your product? Then don't wait any longer and book a seat!”
They trust us
Meet your mentors on this course
We’re a team of lean product experts who have been there, done that, and want to help you find your own journey. You can book a mentoring session on the trainers' pages.
-
Sandrine Olivencia
Sandrine is a cofounder and Chief Product Officer at Taktique. She's the main author of Build to Sell and co-author of The Lean Sensei. Sandrine is a lean product engineering pioneer and an experienced executive coach. She partners with CEOs and their executive committee to build product-led companies wordlwide.
-
Flavian Hautbois
Flavian is co-founder and CEO of Taktique and co-author of Build to Sell. His experiences as a CTO have given him strong expertise in tech and product leadership. Flavian has led significant initiatives across various industries, with a focus on lean principles, radical quality, user empathy, and digital transformation.
-
Caroline Besnard
Caroline is an experienced CPO and Product Coach in the digital field. She is also a partner of Taktique and co-author of Build to Sell. Caroline is passionate about digital innovation and lean UX. She has skillfully blended her expertise in product and UX design to create user-centered digital solutions for over a decade.
-
Claire Van de Voorde
Claire Van de Voorde is a highly skilled CPO and Product Coach with expertise in product strategy, team leadership, and lean product. She previously served as the CPO at Supermood and has extensive experience in the tech and B2B SaaS industries.
Discover our training program
The lean starter kit for product leaders
17 hours over 6 weeks
Regain control over your product delivery process and refocus team conversations on customer value.
No more scattered efforts, rushed features, and vague priorities. Build flow and clarity around what truly matters.
On site
The lean starter kit for product leaders
17 hours over 6 weeks
Regain control over your product delivery process and refocus team conversations on customer value.
No more scattered efforts, rushed features, and vague priorities. Build flow and clarity around what truly matters.
On site
The lean starter kit for product leaders
17 hours over 6 weeks
Regain control over your product delivery process and refocus team conversations on customer value.
No more scattered efforts, rushed features, and vague priorities. Build flow and clarity around what truly matters.
The lean starter kit for product leaders
17 hours over 6 weeks
Regain control over your product delivery process and refocus team conversations on customer value.
No more scattered efforts, rushed features, and vague priorities. Build flow and clarity around what truly matters.
The lean starter kit for tech leaders
17 hours over 6 weeks
Build autonomous, high-performing teams through lean practices. No micromanagement needed.
A steady delivery flow, cleaner code, and a team that moves fast. Earn trust from stakeholders.
On site
The lean starter kit for tech leaders
17 hours over 6 weeks
Build autonomous, high-performing teams through lean practices. No micromanagement needed.
A steady delivery flow, cleaner code, and a team that moves fast. Earn trust from stakeholders.
On site
