Build To Sell Sprint
1 week to set your product on track.
Spend 5 days with one of our coaches to redefine your product concept.
Do you recognize yourself in one of these scenarios?
- You are an entrepreneur with a great business concept but haven’t quite found a market fit
- You have a product that generates traction but you don’t know how to scale up
- Your product has found its market but your organization has grown to a point where updating it has become slow and painful
… and you need results. Fast. Then this hands-on workshop is for you.
We have been studying, using and teaching that model for years, and have adapted it to digital product and tech-enabled services with success. This sprint is aimed at leaders and executives of start-ups, companies, product teams and tech teams. It consists of 5 days of intense in-person work with one of our coaches, wherever you are in the world. We follow up with you for 8 weeks (in-person or remotely) to help you stay focused.
Over 5 days, you will learn to:
🌟 Deeply understand customer value: Uncover rich insights into your customers’ world and the emotions you aim to engage. Figure out what is key in changing your product to resonate deeply and hit the mark.
🔗 Merge emotion with engineering: Seamlessly bridge the gap between the customers’ world and the product engineering world. Understand where your current product’s tehchnical solutions do need resonate with your client’s emotions.
💡 Make the right innovation bets: Apply value and cost-based design principles to check that your product not only keep pace with current trends but also is on the right track to become profitable.
🧠 Foster team flexibility and agility: Align your team with a minimal framework to enhance their agility and decision-making skills by clarifying with them how they will contribute.
Topics covered
Depending on where you are in your product journey:
- The “Job To Be Done”
- The client “gemba”
- The product “trade-off”
- The customer key customer preferences, critical performance criteria and “wow effect”
- Value engineering and target cost
- Distinguishing between legacy and heritage technologies, and between fixed and flexible technologies
- The product obeya
- Macro planning and pull scheduling
- Problem solving using PDCA
Sprint length: 5 days in person
Coaching duration: 1 hour per week during 8 weeks
Price: Upon request
Payment Options: possiblity to pay in 4 installments.
Available in: English, French
Contact us
Alternatively, use the following form to send us a message.